Not Sure You Have a Story? You Do

A Quick Guide to Shaping Your Story for the Media

Think your story isn’t newsworthy? Think again.
This compact, actionable guide walks you through six essential elements every good media story needs—timeliness, relevance, emotion, impact, uniqueness, and human connection. Whether you’re a founder, small business owner, nonprofit leader, or expert with a message to share, this PDF helps you clarify your story and frame it in a way journalists will care about.

💡 Use it to:

• Spot story angles you didn’t know you had

• Prepare for media pitching or podcast outreach

• Boost your confidence in sharing your work

It’s your story—this guide helps you tell it in a way that sticks.